MARNI HOTCHKISS

About Marni

I’m a senior creative and digital strategy leader with over 20 years of experience helping organizations turn complex ideas into clear, usable digital experiences.


My work sits at the intersection of content, UX, and marketing. I specialize in bringing structure to messy problems—especially in complex, regulated, or multi-stakeholder environments. I work closely with product, marketing, design, and engineering teams to shape content strategy, user journeys, and digital experiences that drive clarity, trust, and engagement.


I’ve led work across SaaS, enterprise, and federal platforms, including Challenge.gov and initiatives for the U.S. Department of Commerce. I’m known for being both strategic and hands-on, comfortable defining direction and executing in tools like Figma, CMS platforms, and design systems.


What people often come to me for:


  • Making complex ideas understandable
  • Creating structure where none exists
  • Bridging strategy and execution
  • Helping teams align around a shared vision

Outside of work, I’m always thinking about how design, language, and systems shape how people experience information—and how small changes can make things feel dramatically clearer and more human.